Crowdfunding: Not Just for Entrepreneurs
Crowdfunding isn't only in the domain of new businesses and entrepreneurs. Organizations, scholars, researchers, and those wishing to raise social awareness can take advantage of crowdfunding's unique opportunities and connect with audiences far beyond their immediate geographic region. The recent JOBS Act in the U.S. has made this web-based fundraising model more legitimate than ever. However, like any source of investment, there are advantages and disadvantages to consider. Is crowdfunding right for your organization or project? Pros 1. With the streamlined, 'automated' process of online fundraising, organizations and leaders can devote more attention and resources to other aspects of their projects. For instance, those involved in academia can use the time to strengthen or elaborate on their research goals. 2. Crowdfunding introduces opportunities for those who did not have the financial advantage previously. This means that funds go to a more diver...